With so many marketing options available to today’s businesses, it can be hard to know how to use digital marketing most effectively. You might not even be sure what digital marketing means, or if it would work for your business in the first place!
Your checkout/shipping experience may be one of the top reasons why your conversion rates are low. Customers want to complete their order quickly, easily, and with as little stress as possible; even a tiny hitch in the process can result in them abandoning their cart and not coming back to complete the purchase.