Google, Bing, Yahoo! and many other search engines have become the go-to place when looking for something specific or wanting to learn more about any given topic. That’s why optimizing your website is crucial so you can rank higher in search engine results pages (SERPs). This allows you to reach new customers without spending money on advertising. But what happens in 2022 when Google begins to phase out traditional SEO in favor of RankBrain?
Small Businesses
As the internet continues to grow and expand, so does the importance of SEO. More and more people are using search engines to find what they need, whether a product, service, or just information. This means that if you want your business to be visible online, you need to make sure you’re ranking high in search results. An SEO audit is the best way to start this process. SEO audits can show you how you’re doing now, help improve rankings for keywords relevant to your business and give recommendations on how to use better SEO moving forward. The earlier you start with SEO, the easier it will be to gain visibility and rank higher in SERPs. The Internet is growing daily; don’t let your business suffer from not having an SEO strategy in place today. Visit https://www.icea-group.nz/enterprise-seo/ today for a free SEO audit!
Individual Practitioners
In the past, SEO was largely the domain of digital marketing agencies. However, as the importance of SEO has grown, more and more individual practitioners have begun offering SEO audit services. As a result, SEO is not just for digital marketers but also for many lawyers and accountants who may not have an extensive background in SEO. These professionals can still offer SEO audits to their clients, allowing them to utilize SEO better and provide higher quality service while saving time that would otherwise be spent on learning SEO basics.
Digital Marketers and Creative Directors
In a world where online visibility is key, SEO is more important than ever. Invest in search engine optimization if you want to stay ahead of the competition. Creative directors and digital marketers need to be on the lookout for new trends and changes in the algorithm so they can adapt their strategies accordingly. Staying up-to-date on the latest SEO news and changes will help you maintain a strong online presence and keep your website ranking high in the search engines. Having an SEO audit done at least once a year is essential to ensure everything is running smoothly. It’s always good to have an outside set of eyes look over things from time to time because it can be hard for business owners or managers to see what needs improvement when we are too close to the situation. A professional SEO audit service will provide recommendations and advice on how best to improve rankings and online visibility and offer services such as link building and web design assistance.
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